Bootlegging - Secret Innovation Projects Within R&D

The phenomenon of bootlegging became abottom-up, non-programmed innovation activities
popular household name during 1920's prohibitionwithout the official authorization of the responsible
time in the United States. It also used to be amanagement, they can be extremely beneficial
widely known practice in the early days of musicfor the company. Products such as Bayer's Aspirin
industry, mostly described as illegal recording ofand Ciprobay, 3M's Post It notes and entire BMW
live music performances. But there is much morecar series have been created via bootlegging
to bootlegging than high percentage spirits andprojects and generated significant revenue for the
forbidden tunes...organization.
Nowadays, bootlegging has become a commonBootlegging innovation projects within R&D
phenomenon in most industries. In a nutshell,are also known as:
bootlegging projects are scientific activities within- smuggled projects,
R&D that are not formally specified in the- shootouts,
contract or grant funding of an organization. They- slack innovation,
usually occur in the initial stages of innovation- blue sky work, and
processes and are the brainchild of highly- Friday afternoon work.
motivated individuals.However, bootlegging projects are not to be
It is common practice that bootlegging projectsconfused with skunk work projects. Skunk work
are secretly being organized by a small number ofis defined as a sort of elite, working officially on a
individuals, beside their regular man-hour count ofgiven innovation project alongside the formal
official project assignments. Hence, they secretlyorganization. Skunk work projects are designed
and - most often - illegally make use offor a limited period of time with the purpose to
unallocated resources for their bootleggingsolve a particular innovation problem in an efficient
activities.manner.
Despite the fact that bootlegging projects are