| This article is Part 2 of a subjective list of the ten | | | | has implemented them. |
| most influential Internet marketers. Like in part 1, | | | | Each year Armand appears at live business |
| I could have easily included more than ten | | | | trainings and seminars all over world. |
| marketers, but I had to draw the line somewhere. | | | | It's not uncommon to see Armand share the |
| So, once again, if you don't see your favorite | | | | stage with other world famous marketers like, |
| Internet marketer on the list, please don't be | | | | Mark Victor Hansen, Robert Allen, Dan Kennedy, |
| offended. I purposely excluded individuals who are | | | | Jay Abraham, Alex Mandossian, Joe Polish, Jay |
| known primarily for one particular talent. For | | | | Conrad Levinson, Mike Litman, T. Harv Ecker and |
| example: Copywriting and SEO. | | | | many many more. |
| Instead, I wanted to sing the praises of those | | | | Armand Morin's straight to the point teaching style |
| individuals whom are known as great marketers - | | | | which has the unique ability literally transform any |
| first and foremost. And while this list is subjective, | | | | business in 90 minutes or less has made him a |
| it would be extremely difficult for anyone to | | | | requested speaker not only in the USA, but he |
| argue against any of the selections included on | | | | also has a huge constituency in other parts of the |
| the list, as they are all proven excellent and have | | | | world such as, Australia, the United Kingdom, New |
| stood the proverbial test of time. | | | | Zealand and in Singapore. |
| I have to admit, I caught quite a bit of flak, | | | | He has helped thousands of people from all walks |
| because I didn't include Perry Marshall on my list in | | | | of life to increase and enhance their online |
| Part 1. This time around, he tops my list. | | | | businesses through automation with his highly |
| 1. Perry Marshall helps companies grow sales and | | | | acclaimed "Generator" brand of software which is |
| eliminate waste with highly targeted web traffic, | | | | used by tens of thousands of people in 101 |
| marketing and publicity. | | | | different countries. |
| How? By helping clients develop automated sales | | | | If you ever get the opportunity to see or meet |
| & marketing processes. The integration of | | | | Armand Morin live at one of the many seminars |
| timeless direct marketing principles with 21st | | | | or trainings he speaks at, by all means do |
| century media and technology produces | | | | whatever you can to do it. I can assure you, you |
| astonishing results. | | | | won't regret it. |
| He also helps companies who sell sophisticated | | | | 6. Declan Dunn is the founder of the only Internet |
| products & services quickly and predictably | | | | Marketing System proven in companies large and |
| acquire new customers - without the humiliation | | | | small, The Right Now Marketing System, which |
| of competing only on the basis of price. | | | | empowers businesses globally online. Right Now |
| Perry Marshall also publishes information on | | | | Marketing has helped many small businesses as |
| state-of-the-art marketing methods for company | | | | well as larger companies, such as American |
| owners, managers, marketers and sales people, | | | | Express, Network Solutions, Priceline, One World |
| as well as providing training, seminars and coaching | | | | Live, JingleGram, Intel, Office Max, PBS, ABC, |
| based on experience and proven methods. | | | | Travelocity and Toshiba. |
| To my knowledge, Perry Marshall is the first | | | | Right Now Marketing is drawn from Dunn's 10 |
| marketer to publish a book about Google | | | | years of experience creating results for clients of |
| AdWords. | | | | all sizes. Instead of theories, Right Now Marketing |
| His "Definitive Guide to Google AdWords," which is | | | | plugs you into the same system used by the |
| considered by many to be the bible of the various | | | | Fortune 1000's to dramatically improve sales. |
| Adwords publications on the market, helps you to | | | | Dunn's impressive accomplishments include: |
| improve click rates, understand which words to | | | | * Created lead process which drove almost $10 |
| use for match-types, lower advertising expenses | | | | million in assets for dollars a lead within 4 months, |
| and thereby increase your overall total returns on | | | | driving users from online inquiry to offline |
| your pay-per-click advertisements. | | | | meetings with financial planners. |
| Perry Marshall is an engineering graduate who | | | | * Increased Fortune 1000 acquisition 2000% in 1 |
| drifted into sales. Among other things, Marshall | | | | year through tested, proven strategies. |
| designed speakers for Advent, Acura, Ford, | | | | * Doubled sales of top technology company's |
| Honda, Mazda and Chrysler when he worked at | | | | affiliate program through strategic positioning and |
| Jensen from 1993-1995. | | | | development of a testing system. |
| 2. Willie Crawford's rise to the top is legendary. | | | | * Generated 1 million registrations in 90 days for a |
| Willie Crawford was a poor black child who | | | | client targeting quick conversion through its |
| overcame welfare, mental limitations from within | | | | affiliate network. |
| and cultural limitations from around him, to | | | | * Created automated affiliate marketing system |
| become one of Internet marketing's ultimate | | | | that generated over $500,000 per year with 1 |
| good-guys and heroes. He began by selling | | | | employee managing the network part-time. |
| cookbooks on the Internet, then teaching others | | | | * Selected to present at major industry |
| to develop their own products and build successful | | | | conferences held by JupiterMediaMetrix, Iconocast, |
| online businesses. Willie's products include electronic | | | | Inman's, ClickZ, AffiliateSummit, and many other |
| books, several print books, audio and videotapes, | | | | international conferences because of ability to put |
| DVDs, live internet marketing workshops featuring | | | | Internet marketing into plain, simple English. |
| top speakers from across the U.S., and many | | | | * Developed educational site as part of Master's |
| other items. | | | | Project in 1994 which still reaches over 4 million |
| Today, Willie Crawford is an Internet marketing | | | | students and teachers per year today, based on |
| legend, corporate president, published author, | | | | the same marketing principles used at Dunn Direct |
| seminar speaker and host, tele-seminar speaker | | | | Group. |
| and host, retired military officer, karate black belt, | | | | 7. Jonathan Mizel is editor of The Online Marketing |
| network marketing trainer, and lifetime student of | | | | Letter, the longest-running business publication in |
| marketing. In addition to having written and | | | | the short history of the Internet. |
| published a best-selling cookbook, "Soul Food | | | | He's a partner in Cyberwave Media, Inc., and has |
| Recipes Learned On a North Carolina Tobacco | | | | consulted with thousands of Internet |
| Farm," and a best-selling inspirational biography, | | | | entrepreneurs. |
| "Git Off The Porch,"Willie has written over 250 | | | | He's generated millions of dollars in sales for |
| articles on building a successful Internet-based or | | | | thousands of clients and customers like Microsoft, |
| home-based business. | | | | Intel, American Express, and BMG Music Club, and |
| Willie's now uses his marketing expertise to help | | | | served as Campaign Strategist for (now owned |
| develope massive enterprises such as television | | | | by United Air Lines) in 1998 and 1999. |
| shows and building homeless shelters (through | | | | Jonathan has produced dozens of e-books, |
| White Dove Press, LLC, where he's Senior | | | | videos, marketing courses, and seminars since he |
| Executive Vice President). | | | | got online back in 1991, including The Marketing |
| 3. Shelley Lowery: Before launching her Internet | | | | Rollout Course, Test and Track your Online Ads, |
| career, Shelley Lowery was employed by | | | | and The Secrets of Google AdWords. All are |
| Worthington Industries, a Fortune 500 company, | | | | available free to newsletter subscribers. |
| where she was a "Production Scheduling | | | | 8. Jim Edwards is a well known Internet marketer, |
| Coordinator." That's where she discovered her | | | | speaker, writer, and author of many successful |
| true passion for business and computers. | | | | e-books. His e-books generally cover topics on |
| She quit her job in 1995, after ten years of | | | | Internet marketing. One of his most popular |
| employment, to pursue her dreams and launch | | | | e-books is "33 days to Online Profits," which he |
| her full time Internet business. She has been | | | | co-wrote with Yanik Silver. |
| through all of the trials and errors of web design | | | | Jim Edwards is also a syndicated newspaper |
| and development, Internet marketing and | | | | columnist and the co-author of an amazing new |
| promotion, writing a weekly publication and running | | | | e-book that will teach you how to use free |
| a full time Internet business and now shares her | | | | articles to quickly drive thousands of targeted |
| experience with her visitors. | | | | visitors to your website, affiliate links, or blogs... |
| Shelley's articles have appeared in hundreds of | | | | "Turn Words Into Traffic" reveals the secrets for |
| electronic and print publications including Microsoft | | | | driving Thousands of NEW visitors to your |
| Direct Access, Internet Magazine, SiteProNews, | | | | website or affiliate links... without spending a dime |
| Jayde WebProNews, Active Internet Marketer | | | | on advertising! |
| and many more. | | | | Jim Edwards' latest product, called "Mini-Site |
| Web-Source.net is owned and maintained by | | | | Creator Home Study Course," is a comprehensive |
| Shelley Lowery, President of Brajusta Publishing, | | | | audio and video course that teaches you exactly |
| Inc., a direct marketing company located in Lewis | | | | how to create your own moneymaking |
| Center, Ohio, specializing in providing instructional | | | | "Mini-Sites" from scratch. The course comes with |
| electronic books, software and publications. | | | | many bonuses and extra features, including free |
| 4. Michael Wong is an internationally recognized | | | | HTML software, free hosting, and numerous |
| internet marketing expert, and the author of a | | | | pre-designed web templates. |
| leading SEO book, numerous marketing tips, and | | | | 9. Yanik Silver is recognized as the leading expert |
| reviews of marketing tools and ecommerce | | | | on creating automatic, moneymaking web |
| software. Michael's impressive accomplishments | | | | sites...and he's only been online full time since |
| include: | | | | February 2000! |
| * Starting one of his first web sites for less than | | | | He believes almost everything people have been |
| $500, back in 1998. his company was acquired 18 | | | | taught about making money online is completely |
| months later for a "considerable" sum by iBoost | | | | wrong. His Internet success techniques only |
| Technology, which was backed by SoftBank; the | | | | require a simple web site and you don't even |
| same venture capitalists that funded the likes of | | | | need to know how to put up your own web |
| Yahoo! and ETrade. | | | | page. (In fact, Yanik still doesn't know HTML). |
| * Selling over 5,000 domain name registrations in | | | | He is the author and publisher of several |
| a joint-venture with a well-known domain registrar. | | | | best-selling marketing books. Yanik specializes in |
| * Generating over one million referrals for partner | | | | creating powerful systems and resources for |
| sites over a six month period. | | | | entrepreneurs to enhance their businesses. |
| * Selling over $1 million worth of online advertising | | | | 10. John Reese is an Internet Marketing pioneer |
| in 2 months on top internet web properties. | | | | that has been actively marketing online since 1990. |
| * Generating millions of dollars in sales for his | | | | John created one of the first autoresponder |
| businesses, clients and joint-venture partners. | | | | services on the Internet in 1994. Since that time |
| * His optimization of the iBoost network | | | | he has created and launched over 110 projects |
| generated over 2,000 top 30 rankings across all | | | | online. |
| major search engines, which produced an | | | | One of these projects was a free photo-hosting |
| additional 400,000+ monthly visitors and 8 million | | | | service for eBay users that John started in 1998. |
| monthly page views. | | | | This service (due to a powerful Viral Marketing |
| * Has written and published three books on | | | | "twist") became one of the Top 500 sites in the |
| search engine marketing. | | | | world for web traffic in only 10 months after it |
| * Has had dozens of articles published in various | | | | was launched. This little service used to |
| respected internet marketing and web | | | | consistently produce in excess of $100K/month in |
| development web sites and newsletters. | | | | affiliate commissions from a variety of affiliate |
| 5. Armand Morin is one of the most well known | | | | programs. Not bad for a service that John |
| Internet Marketers in the world today. Having | | | | created for less than $350. |
| started online in 1996, his personal online | | | | During the past 7 years, John has been actively |
| businesses alone have generated over | | | | involved with eBay. What started out as just an |
| $25,000,000 in online revenue since then. This | | | | entertaining way to buy things, quickly turned into |
| doesn't include the millions of dollars his students | | | | a lucrative business. John steadily became an |
| have produced from his teachings. | | | | expert at using eBay and figured out many |
| Armand has taught tens of thousands of people | | | | strategies for producing profit from their site on a |
| his amazingly unique and proprietary Internet | | | | consistent basis. He recently produced a DVD |
| business building principles and strategies which | | | | training product to teach others how to start and |
| work without fail for every single business who | | | | run a successful eBay business from home. |