The Value of Annual Re-Orientation

If you are not currently conducting an Annual- How long should the program last (half-day or
Re-Orientation for your entire staff you arefull-day)?
missing out on a valuable opportunity to reconnect- Who would be great facilitators/speakers?
them with the service philosophy of your- What time of year is best for Annual
organization, gain their re-commitment to theRe-Orientation (beginning of the year, mid-year,
organization, and to hold them accountable forour busy season, our slow season)?
driving excellence in the year to come.- What learning outcomes are expected as a
I was an employee with The Ritz-Carltonresult of attending this program (re-commitment
organization for over 17 years, and believe it orto excellence, increased job competence,
not, every year I attended Annual Employeecompany-wide alignment)?
Re-Orientation -- and never got tired or bored- What will this cost the organization (in payroll,
with it. Why? Because it was an organizational goalroom and audio visual equipment, food and
to ensure that the learning was engaging,beverages, printing of training materials)?
informative, interactive, and enjoyable.- Will the cost of this training be recouped in its
Now Annual Employee Re-Orientation was a littlebenefits (increase employee engagement, increase
different from the standard two-day orientationcustomer loyalty, increased revenue, reduced
that new employees participated in. The annualcustomer dissatisfaction, reduced internal
re-orientation program was shorter, typically onedefects)?
day, and while it reinforced many of the sameStep 3 - Present Your Business Case: I know you
values and principles covered in new employeemay be thinking "what, I don't have time for this!"
orientation, it also was an opportunity to getBut believe me it will be well worth your
updated on new projects, initiatives, and businessinvestment in time, and most likely guarantee the
opportunities that the company was involved in,program will be approved and supported by senior
and learn how we would contribute to its success.leadership. Your business case should answer all of
At The Ritz-Carlton, Annual Employeethe questions posed in your preliminary draft of
Re-Orientation was mandatory for all staff,the program, and culminate with a basic "cost
including leadership. But the benefits far exceededbenefit analysis" which should confirm that the
any cost or time incurred, and included:investment will be recouped in cost-savings due to
- Enhanced alignment and communication acrossincreased employee engagement, alignment, and
departmentsproductivity.
- Greater employee engagement and teamworkTwo Rules of Thought
- Employees feel that they are "part" of theIn creating your Annual Re-Orientation Program,
organization, not just a workerthere are two different approaches: (1) You can
- Greater customer satisfaction, becausehave veteran employees attend your current
employees were re-energizedNew Employee Orientation program; or (2) You
- Company-wide recognition of employees andcan create a separate program for veteran
departments who go above and beyondemployees. I have seen both approaches in action,
- Increased employee competence, confidence,and therefore offer this advice:
and commitment to do their jobs· Having veteran employees attend your current
- Reduction in customers problems and internalNew Employee Orientation program will save time,
defects due to increase competenceand money. However, they may perceive it as
- Increased job satisfaction and value intoo boring because the information covered it too
contributing to the success of the organizationbasic and geared toward new employees. Or,
Designing Your Annual Re-Orientation Programthey could become disruptive by asking too many
Now that you understand the benefits, I hope itquestions that are not relevant to new
has inspired you to consider scheduling Annualemployees and require more detailed, longer
Re-Orientations within your organization. To assistanswers than your time allows.
you in doing so, there are a few steps you should· Having veteran employees attend a separate
follow:Annual Re-Orientation Program will cost more in
Step 1 - Get Leadership Buy-In: Before you godevelopment time, and money. However, it will
down the road of creating the program, start byallow you to focus on key issues that need to be
discussing it informally with 3-4 trusted advisorsreinforced with veteran employees, dedicate
(department heads and senior leaders) within themore time to the type of questions and concerns
organization. First sharing what you believe will bethat veteran employees want answered, and
the benefits to your organization, then going intocreate the basis for holding them accountable for
brief detail on how you envision the programdriving excellence in their daily work.
working. Be open to their questions (positive orBottom-line, Annual Re-Orientation is a process
negative), as well as their perspective on what willthat many organizations cannot afford to ignore.
and will not work.If done effectively, the upfront investment in
Step 2 - Make a Preliminary Draft the Program:time and money will be quickly recouped in
This can be accomplished by asking yourself:employee engagement, customer loyalty, and
- What should the agenda include?internal cost-savings.