What is the Truth About MLM?

The truth is that MLM (Multi Level Marketing) orplans of varying styles to drive their marketing
otherwise known as Network Marketing is eitherinitiatives.
loved, hated or not even thought about.Network Marketing companies such as Melaleuca
The term itself can be a badge worn with totalhave outperformed Liz Claiborne, Nu Skin has
pride or the sheer mention of it can drive you tobested the likes of Maybelline. Mary Kay is bigger
headaches, nausea or even mass destruction.than Johnson & Johnson, Amway is bigger than
The truth is that almost everyone has heard of itRevlon, and Avon is bigger than Estee Lauder....the
and sometimes colourful opinions of it varylist goes on.
depending on your experiences.It has to be working.. At least for the companies.
How does MLM differ from traditional business?The bitter pill to swallow with regards to MLM is
Traditional companies are limited to the volumethat the failure rate for reps is impossible to hide
the sales manager can handle.from.
It solves the problem by adding another manager.Do some research and you will see statistical data
In doing so, it expands the organization horizontallysupporting as an example that 99% of network
which is very different to "Multi-Level" marketing,marketers lose more money than they make.
which expands its organization vertically.The taste gets a little better when you read
An MLM (Multi Level Marketing) company providesabout the 3% rule. It might sound better than 1%
the opportunity for each sales rep to be givenbut the reality with this one is that only 3 people
the option of becoming a manager who can alsoin every 100 that joins an MLM will ever make
recruit sales reps.more money than they spend.
The key is that MLM organizations only payThe good news is that 1% actually do quite well
commissions and not salaries. As a consequence,and they actually make the money that all the
there are no limitations on the number of salesothers spend their days and nights dreaming
reps or managers an MLM company can recruit.about.
The attraction for companies is that there is aThe truth is that regardless of the statistics and
real chance for rapid expansion with largethe weight of odds against you, it can be done.
numbers of trained sales reps marketing theirThe more in your face truth is that in order to
product.achieve what others do not, you must be willing
Corporations love doing business with MLMto do what others will not do.
companies because they only pay for results.The hurdles, challenges and reasons to quit will
They pay no advertising expenses until theappear insurmountable but will you let them win?
product is sold.Will your dreams, aspirations, visions and reasons
The company ONLY pays a commission when ato keep going outlive the road most travelled?
product is actually sold!!!!The truth about MLM is that companies love the
A big plus from the reps point of view is thatfact that so many people are willing to chase their
their income isn't limited to only what they can selldreams by selling their products and why wouldn't
- they can also earn commissions on the back ofthey. If you stop chasing them, there will always
how well they train their own sales reps.be someone else that will.
Leveraging your efforts with this style ofMLM provides hope. It allows you to dream. It
compensation plan can be vey attractive.gives average people an opportunity to be
The first documented compensation plan wasexceptional and it places your destiny in the hands
from Nutrilite in1945 and today, there are morethat count. You.
companies than you could imagine using comp